FrontbenchThe competitor radar your Slack already lives in.
Frontbench scans every storefront, marketplace, and ad library your rivals touch — hourly — and writes a one‑screen brief into Slack each morning with the concrete move your team should ship.
No analyst seat. No annual lock‑in. No dashboard to log into.
How it works
A radar, a brief, a move. By 08:00.
Frontbench runs unattended. Each hour it scans, scores, and archives; each morning it surfaces the four moves that matter and the action your team can ship.
Watchlist in, decisions out.
Your list is five to twenty competitor domains, marketplace seller pages, brand handles, and category search terms. Frontbench does the rest.
Coverage
Where Frontbench reads.
Pricing is only one of four lenses. Frontbench bundles pricing, creative, and launch tracking into a single agent so you wake up already knowing what changed overnight — and why it matters.
Prisync tracks pricing. Madgicx tracks ads. Trendos tracks catalog. Frontbench is the first agent that bundles all three under one watchlist and pairs every recommendation with a source URL, an EU AI Act disclosure, and a scraping policy that respects robots.txt.
Sample brief
What lands in your Slack at 07:00.
One Slack message. Bottom line up front. Four ranked moves with sources, impact notes, and the recommended counter — written by the agent, approved by your marketing lead, shipped same morning.
- Every line carries a citation, a timestamp, and a battle tag.
- The recommendation block is one Slack reply away from execution.
- EU AI Act disclosure ships on every brief — automated, no opt‑out.
Bottom line up front
Four overnight moves. One concrete pivot by 15:00 UTC.
Sundara Coffee moved its 250g bag from $24 to $21 — first drop in 9 weeks.
Impact: Undercuts you on the top‑of‑funnel SKU anchoring your subscription.
sundara.co /shop · 02:14 UTC
Branchline launched a 4‑pack starter at $18, positioned as “first purchase”.
Impact: Targets your trial sequence. Direct overlap with your cheapest bundle.
branchline.com/collections/new · 04:31 UTC
Kettle & Co pushed 6 new TikTok hooks on “morning routine”, all under 15s.
Impact: Format mirrors your best‑performing creative; CPM likely to climb today.
library.tiktok.com · 05:02 UTC
No movement from Rival, Tomcat or Northbound overnight.
Impact: Quiet category. Hold current bids; revisit at 13:00 UTC.
watchlist baseline
Recommended move
Match Sundara on the 250g bag for 48 hours, route Branchline's 4‑pack into your welcome flow, and ship a counter‑creative on the morning routine angle before EOD. Approved moves auto‑execute from Slack.
Pricing
One fee. One agent. One brief per morning.
Designed for the two‑person brand team that has outgrown Google Alerts and can't justify a $500–$2,500/mo analyst contract.
The brief. The agent. The watchlist. Wired into Slack.
- Up to 20 competitors on the watchlist
- All four coverage lenses (pricing, creative, launches, search)
- Daily Slack brief at 07:00 local with EU AI Act disclosure
- Hourly scanning with diff history exportable any time
- Cancel from Slack, same day
Compared to
The legacy stack
- Crayon$1,500 – $2,500/mo
- Klue$1,200 – $2,000/mo
- Prisync + Madgicx$900 – $1,300/mo
- Frontbench$149/mo
Public competitor rates as of Q2 2026. Frontbench replaces the analyst seat, not the marketing lead — the human stays in the loop on every shipped recommendation.
Compliance principles
How we read the web.
The brief is only as good as the paper trail behind it. Four principles govern every read the agent makes; every brief posts them as its signature.
FAQ
Questions to ask before you wire it in.
A six‑question sanity check for marketing leads, ops, and the security team who has to approve a new vendor.
Wake up already knowing.
Plug Frontbench into Slack, drop in your watchlist, and spend next morning doing what the brief recommends — not reading the news. Reply to your request within one working day.
frontbench-y1l3co@polsia.app